back.png

Services

The Local Line delivers affordable, done-for-you marketing, websites, and branding built for local businesses. Work with one dedicated partner who knows your neighborhood, blends modern creative with simple systems under one roof, and keeps pricing transparent with no lock-ins, no fluff. We help you show up consistently, grow revenue, and strengthen the community you call home.

  • Social Media: The Essential Line

    Perfect for: Small businesses ready to show up consistently with clean, high‑res content and real strategy behind the scenes.

    3 Reels per week (edit from client‑provided footage or stock; see add‑ons for on‑site capture)

    Stories: 3 days/week (1–6 stories per day)

    Caption writing + hashtag sets (up to 10 evergreen/seasonal sets)

    Algorithm‑aware posting strategy (timing, tags, sound selection)

    Planning & strategy Notion board (content calendar + approvals)

    Monthly Analytics Report (growth insights and next‑month priorities)

    High‑resolution content delivery (PNG, MP4) via shared Drive

  • Social Media: The Community Builder Line

    Perfect for: Owners who want steady growth and daily presence that builds real relationships.

    Everything in The Essential Line

    Reels: 3–4/week (12–16 per month)

    Stories: 5–6 days/week

    Static Posts: 4 per month (incl. 2 Carousels)

    1 Boosted Post / month (setup & management; ad spend separate)

    Light community management: 3x/week 15‑minute engagement windows (reply to comments/DMs, local geo‑tags)

    Strategy refinement every week based on analytics snapshot

    Content capture: up to 1.5 hours on‑site per month (within service area)

  • Social Media: The Local Legend Line

    Perfect for: Brands ready to make noise, build community, and grow like wildfire with a full‑spectrum content calendar.

    Everything in The Community Builder Line

    Reels: 5–6/week (20–24 per month)

    Stories: daily presence (6–7 days/week)

    Static Posts:4 per month (including 2 Carousels)

    2 Boosted Posts / month (ad management included; ad spend separate)

    Advanced community management: daily 15‑minute engagement window

    Content capture: up to 3 hours on‑site per month (multi‑location ok)

    Trend/reactive content drops (as applicable; 2 quick‑turn items/mo)

    Weekly strategy tweaks informed by performance

  • Website: The Starter Site Line

    Perfect for: Businesses that need a clean, professional website that gets the job done — without the overwhelm.

    1–5 page custom‑built site (Home, About, Services/Menu, Contact, optional Gallery or Blog)

    Mobile‑responsive design

    Brand‑aligned styling (colors, fonts, visuals)

    Built on Squarespace, Wix, or WordPress (client choice)

    Basic SEO optimization (titles, meta, headings, alt text, basic schema where supported)

    Contact form integration

    Google Analytics (GA4) setup

    Domain connection assistance

    1 strategy call + 1 revision round

    Training video on how to update your site

  • Website: The Built‑to‑Grow Line

    Perfect for: Businesses ready to level up with strategy, automation, and wow‑factor.

    Everything in Starter, plus

    Up to 10 pages/sections

    Advanced SEO setup (keyword map, metadata, page titles, redirects; LocalBusiness schema where supported)

    Copywriting for core pages (Home, About, Services) — up to 1,000 words total

    E‑commerce or online ordering setup(as needed) — up to 25 products/menu items

    Newsletter / CRM integration (Mailchimp, Flodesk, etc.)

    Booking/calendar or table reservation integration

    Blog with up to 2 starter posts

    2 strategy sessions + 2 revision rounds

    Optional launch‑week content:

    branded graphics or announcement post

  • Website: The Local Legend Site Line (Premium)

    Perfect for: Established brands that want to dominate locally with conversion‑led UX, local SEO depth, and polished performance.

    What You Get

    Up to 15 pages/sections (incl. landing pages, FAQ, location pages)

    UX planning (site map + low‑fi wireframes for key pages)

    Conversion system (primary/secondary CTAs, lead forms, thank‑you pages, event tracking)

    Local SEO play: keyword map, internal linking, LocalBusiness/Product/FAQ schema, 3 location pages + Google Business Profile tune‑up

    Performance optimization (image compression, caching/CDN, Core Web Vitals targets)

    Accessibility essentials (WCAG 2.1 A/AA best‑practice pass for color contrast, focus order, alt text)

    Copywriting for up to 6 pages (~1,800–2,400 words)

    E‑commerce up to 50 products/menu items (variable options allowed)

    Integrations: embedded reviews, menus, booking tools, basic automations (e.g., Zapier)

    3 revision rounds

back.png

How It Works

Meet & Greet: A quick, friendly intro to hear your brand story, goals, budget, and what you’re looking for so we’re aligned from the start.

  1. Proposal (1 week): Deliver a tailored proposal with clear options, scope, timeline, and transparent pricing based on what we learned in the meet & greet.

  2. Feedback, Negotiations & Contract: Refine the plan together, finalize deliverables and milestones, and sign the agreement to lock your start date.

  3. Asset Buildout & Onboarding: Collect or create needed assets (copy, visuals, brand files), set up access and tools, and confirm your approval flow.

  4. Let It Begin: Production kicks off with regular check-ins, previews, QA, and launch and optional ongoing support to keep momentum.

💀Frequently asked questions 💀

  • Local, community-minded small businesses such as retail, services, nonprofits, and startups. If you serve your neighborhood, we’re in your corner.

  • We keep pricing transparent with tiered options and payment plans. After the Meet & Greet, you’ll get a customized proposal with scope, timeline, and exact numbers with no surprise fees.

  • Timelines are right-sized to your scope; most sites/brands run a few weeks from contract to launch. You’ll see milestones and dates in your proposal and shared project board.

  • Access, brand assets (if you have them), and quick approvals. Don’t have copy or visuals? We can create them during Asset Buildout.

  • Each package includes set rounds of revisions (typically 1–3) with 2–3 business-day turnarounds.

  • You own everything upon final payment including files, logins, and deliverables with a simple handoff tutorial. Optional ongoing Care Plans cover updates, content edits, and optimization as you grow.

Cartoon skeleton wearing a teal baseball cap and black t-shirt, sitting at a desk and working on a computer.

Contact us.

ash@the-local-line.com
(916) 720-4252

Citrus Heights, CA